Cute bras can be just as much of an accessory as anything else, and you don’t always have to rely on white, black or nude bras to get ready every day. Why not wear a cute bra to go with an outfit, for a special someone, or most importantly for yourself? After all, treating yourself to the best bra is an act of self-care.
That being said, some of the cutest bras can be a real pick-me-up. From pretty prints to bright colours, why not bring the vibrancy back to bras? We appreciate that, while confidence often starts with how you dress, what you wear underneath matters too. Believe us, a cute bra can make all the difference in how confident you feel.
As well as the design being cute though, it's important that your bra serves its purpose. And that's to support your bust. If you're someone blessed in the bust department, you'll need a good support bra to keep back pain at bay. But, having big boobs shouldn't come at the cost of finding a pretty bra.
Closer's best cute bras at a glance:
Editor's choice: AND/OR Kiki Retro Floral Non Padded Underwired Bra, £38 on John Lewis
Best cute bra with high ratings: St Tropez Full Cup Bra in White/Pink, £28 on Pour Moi
Best cute push-up bra: Wear Everywhere Super Push Up Bra, £25 on Victoria's Secret
Best cute bra for bigger busts: Daisy Bra by Bravissimo, £39 on Bravissimo
So, regardless of your size, we’ve gathered the cutest bras we could find. Some of them will even come with matching sets - and that's how you know you've officially made it as an adult. Whether you're looking for a cute push up bra or cute bralette, here are our favourites that you can shop from the high street right now.
SHOP: Cute bras from the high street
Editor's Choice
www.johnlewis.com
The AND/OR Kiki Floral Non Padded Underwired Bra has to be our absolute favourite pick in our lineup of cute bras, and can you really blame us? Edged with gorgeous floral details and a pop of vibrant colour, it's available in sizes up to 38DD. It's one that's getting a lot of attention on the John Lewis site, so be sure to get it in your size while you can.
Pros
- Stunning colourful embroidery
- Different variations to shop
- Non-padded for a natural shape
Cons
- Could include a wider range of band sizes
Best cute bra with high ratings
www.pourmoi.co.uk
From Pour Moi, the St Tropez Full Cup Bra is a bestselling choice, with some of the highest ratings we've seen on such a cute bra. Delivering style, comfort and support all in one, this bra is a triple threat. There are plenty of different designs to shop for, but we love the dainty colourway of this white and pink combination. We just wish it wasn't selling out so fast!
Customer review: "I love the colour combinations and have quite a selection already. Always a great fit."
Pros
- Highly rated on Pour Moi
- Loads of different variations to shop
- Non-padded for a natural shape
Cons
- Larger cup sizes have sold out
Best cute push-up bra
www.victoriassecret.co.uk
If you're after a cute push-up bra, look no further than Victoria's Secret. The Wear Everywhere Super Push Up Bra is a fab hot pink and features pretty lace detailing. The adjustable straps can mean you can wear classic or cross-back. There are loads of colours to choose from, but more importantly, it has an amazing level of lift with the double bump padded cups.
Customer review: "So comfy! Fits perfectly and is so cute! I love it so so so much! Very comfortable and fits great."
Pros
- Has a double bump padded cup for lift
- Available in other colour choices
- Adjustable straps can be worn as cross back
Cons
- Could include a wider range of sizes
Best cute bra for bigger busts
www.bravissimo.com
Blessed in the bust department? The Daisy Bra by Bravissimo is a great choice for you. If you're tired of getting the same selection of boring bras, this bra is definitely a pick-me-up. This new bra from Braivssimo features a cute daisy print over a green background. With an impressive size range, sizes go from 30F to 40L. Multiway straps mean you can adjust it to a racerback, and the side sling design gives a flattering shape.
Customer review: "This bra is lovely and comfortable and very pretty too. I have this in two colours now. It is definitely one of my go-to bras."
Pros
- The size runs up to a 40L
- Super firm and full coverage for support
- The side sling gives a flattering front-facing shape
Cons
- The three-hook fastening isn't for everyone
Best cute lace bra
www.playfulpromises.com
The Luna Pastel Pink Embroidery Picot Elastic Plunge Bra from Playful Promises is another firm favourite of ours. Adorned with pretty lace and floral embroidery detail, it comes in stunning colours of pink, yellow and purple. The sizing is impressive, running up to a 44H, but stock is selling quickly because it's a popular choice on the site.
Customer review: "This bra is so cute and well designed that even for someone like me, who needs the largest size, it looks gentle and soft like I'm literally only wearing flowers. It fits as advertised and feels sturdy."
Pros
- The size runs up to 44H
- Non-padded for a natural shape
- Flattering plunge shape
Cons
- Some sizes are out of stock
Best cute padded bra
www.pourmoi.co.uk
This bra from Pour Moi is another bestselling bra on the site. The Rebel Padded Plunge Bra comes in so many pretty variations, but we love his cute cobalt blue. Not only does it have a flattering plunge shape, but it also has removable pads for lift. It features gorgeous soft lace detailing that makes it a pretty bra you'll never want to take off.
Customer review: "Still one of my favourite bras, fits well, supports nicely, comfortable and looks good with the matching Rebel knickers."
Pros
- A bestselling bra on Pour Moi
- Loads of different variations to shop
- Removable pads for shape and lift
Cons
- Could include a wider range of sizes
Best cute bra for support
www.johnlewis.com
For those with a bigger bust, the Fantasie Pippa Underwired Side Support Bra offers plenty of support. It currently runs to a 38GG and has just one design to shop from. Nonetheless, the Pippa is one of the cutest bras we've ever seen. With loads of design features like a three piece cup, side support and powernet wing, this bra is pretty, comfortable and supportive. Who says cute bras can't be for big boobs?
Customer review: "Have several of these bras they are very supportive and pretty."
Pros
- Has three piece cup with side support
- Comes with wide wired and lined top cup for comfort
- Printed powernet wing provides anchorage
Cons
- Some sizes are out of stock
Best cute bralette
www.urbanoutfitters.com
The Out From Under Seamless Stretch Lace Bralette is a cute, low-maintenance bralette from Urban Outfitters made from seamless stretch fabric with pretty lace trims. It may not offer a whole lot of support, but if you're just looking for a lounge bra or support isn't your main priority, this one is a winner.
Customer review: "Really cute item which fits perfectly and is very flattering."
Pros
- Top rated on Urban Outfitters
- An affordable price point
- Seamless in design
Cons
- May not offer support for bigger busts
Best cute bra without padding
www.hunkemoller.co.uk
If padding isn't your thing, this stunning bra from Hunkemoller might just be your new go-to. The Isabelle Non-Padded Underwired Bra comes in a variety of beautiful colours, and it's hard for us to pick a favourite. The underwiring provides just enough support for the delicate mesh cups, and the plunge design is oh-so-flattering.
Customer review: "I don’t normally leave reviews, but I had to! I struggle to buy bras. But this bra is so comfy. It’s really cute and the cup size is so accurate. Plus the straps don’t dig in, which surprised me as it’s a lace bra."
Pros
- Non-padded for a natural shape
- Loads of different variations to shop
- Stunning lace design and colour choices
Cons
- Selling fast
Best cute bra with range
www.selfridges.com
Known for its inclusive sizing and shade range, the SKIMS Fits Everybody Lace-Trimmed Bra is a bra with range. If you're after a smoothing effect as opposed to something super supportive, this bra is a fab everyday choice. The SKIMS range is available to shop on Selfridges or the SKIMS website, where you'll find endless options to choose from in terms of colour choices and designs.
Looking for SKIMS dupes? Look no further.
Pros
- The size runs up to a 4XL
- Endless variations to shop
- Made from smoothing stretch fabric
Cons
- May not offer a lot of support
Best cute balconette bra
www.bouxavenue.com
This balconette design from Boux Avenue comes in the most adorable colours. A hot pink, dark red, neon yellow, midnight blue, emerald and green really brighten your day, and you'll feel amazing in the Gracey Balconette Bra. Offering comfort, style and appeal, it's a flattering design that'll look good on most.
Customer review: "Cutest set, good quality and really comfy and really flattering."
Pros
- The size runs up to a 40FF
- Other vibrant variations
- Non-padded for a natural shape
Cons
- The sizing may run small
Best cute triangle bra
www.johnlewis.com
Throw on the Calvin Klein Triangle Bra as your new favourite lounge bra, or new everyday favourite. Either way, you'll definitely get your wear out of it, because you'll never want to take it off. This cute triangle bra is an iconic one. Ever dreamt of owning Calvin Klein underwear? Now you can. That's how you know you've really made it.
Customer review: "I love the fit and cut of this product. I've got several now and they never fail me. Truly worth the money!"
Pros
- Made from breathable cotton fabric
- Another variation available
- Supportive elastic branded underband
Cons
- The sizing may run small
Best cute sheer bra
www.hunkemoller.co.uk
If bralettes are your thing but you're after another level of support, the Lieke Bralette from Hunkemoller bridges the gap between bralette and bra. It features all the design features of a cute bra, with lace floral details and hook fastenings to match. But, doesn't have all the padding to weigh you down with its breathable and lightweight semi-sheer mesh fabric.
Pros
- The size runs to an XL
- Another variation available
- A lightweight bralette
Cons
- May not offer a lot of support for bigger busts
FAQs
How do I know my bra fits properly?
There are lots of ways you can tell if your bra fits you properly. First, you can check the fit of the band. It should fit snugly around your torso and not ride up or pull away easily. It also shouldn't dig in or feel tight and uncomfortable. However, you may need to size down on the band when selecting a strapless bra.
The centre of the bra, the piece that holds the cups together, should sit flat against your breastbone. If it doesn't, it might be the case that the cups are too small or the band is too large. You shouldn't be spilling out of the cups, and equally, you shouldn't be able to fit more than one finger between the cup and your bust.
How often should I wash my bra?
You should wash your bra every three to four wears, according to experts. If you've been wearing it on a humid day and get more sweaty, then you might need to wash it more frequently. Or, invest in a good sweat-proof bra with moisture-wicking fabric to keep you cool in the warmer months.
While it might be tempting to wash it after every wear, doing that could cause more harm than good. Using detergent too frequently on your bra could cause it to lose elasticity and fade in colour. It's recommended to handwash your bras in cold water using a gentle detergent.
How to measure your bra size at home
If you're wondering how to measure your bra size at home, just follow our simple tips. Measure under your bust while wearing no bra using a soft tape measure, and note down that measurement in inches. If it's an odd number, round up to the nearest even number. This is your band size.
Then, measure the fullest part of your bust, looping the tape measure around your back. Note down the measurement in inches. Then minus your band number from your bust number and the difference will give you your cup size.
1 inch = A cup
2 inch = B cup
3 inch = C cup
4 inch = D cup
5 inch = DD cup
And so on.
Samantha 'Sam' Price is a Beauty, Fashion & Wellness Products Writer at heat magazine. In 2021, Sam began her journey as a Storytelling Executive at Closer and heatworld on an internship, creating beauty and fashion content across these brands. It was 2022 when Sam was employed as a Commercial Content Writer writing about Family Life on Yours, Mother & Baby and Spirit & Destiny. Now, she specialises in beauty, fashion and wellness content across many brands.