Finding the best eye serum can be a case of trial and error, however, it’s a must to include in your regime to keep your eyes looking fresh and bright.
This area is one of the first where we start to see signs of ageing (sadly), but now there are countless products on the hight street which can reverse and stall the effects.
Just like face serums and moisturisers target a range of issues, these work just the same. From banishing dark circles, reducing fine lines and wrinkles, to de-puffing the area, there’s something for everyone.
As well as this there are a range of ingredients to know about, which includes the likes of Vitamin C, Hyaluronic Acid, Retinol and Niacinamide. So, choosing the right one, all depends on what results you’re looking for.
When asking Maria Xavier Jackson, bareMinerals Education & Events Manager What are the top 3 things to consider when buying an eye serum? She said: “Your concerns, your goal, and ingredients.”
So, if you’re on the lookout for a new product to add to your daily skincare ritual or the best anti-ageing serums, then keep scrolling to shop our best eye serums on the market right now.
SHOP: the best eye serums 2024
Looking to de-puff? This is the one for you.
Pixiwww.boots.com
This fast-acting formula uses ingredients such as Hyaluronic Acid and Caffeine to plump and revitalise the eyes and give off the illusion of a well-rested area, something we all want to achieve. As well as this, the cooling properties leave you feeling instantly refreshed and rejuvenated. Ideal for using when on the go, after a late night or just for some daily TLC.
Customer Review: "This is a light eye serum (classic hyaluronic acid serum consistency). It has been working very well for me in the mornings, I can feel it hydrates and depuff."
Pros
- Lightweight
- Quick-absorbing
- Cools & soothes the area
Cons
- Can make the eye area slippery
Best eye serum to improve fine lines
The Body Shopwww.thebodyshop.com
Made from 96% natural ingredients products pack a mighty punch to smooth fine lines and wrinkles. The non-greasy, fast-absorbing formula is created with ingredients such as Leontopodic acid known for its antioxidant properties and natural-origin peptides to enrich every drop. These all work together to boost the skin's natural moisture barrier and improve the appearance. Suitable for all skin types.
Customer Review: "I definitely see a difference with this, reduced the lines under my eyes (which are mainly caused by dry skin rather than old age but made me look old) My sensitive eyes have coped very well with this when I thought I’d just be wasting my money."
Pros
- Leaves the eye area smoother and stronger
- Protects skin from pollution
Cons
- Product is lightly scented
An all-around eye serum to target multiple issues.
The Ordinarywww.boots.com
This product contains multiple peptides to target multiple issues from dark circles, crow's feet and puffiness. The water-based formula allows for it to sink easier into the skin so you don't have to wait ages for it to absorb. Simply pop on after cleansing and drying the application area, apply a small amount onto the eye contour in the morning and evening.
Customer Review: "Probably the best eye serum I’ve ever used, noticeable difference within a few weeks. Cannot live without it now."
Pros
- Vegan
- Non-irritating formula
- Non-greasy
Cons
- Not to be used on broken skin
The best eye serum to brighten the eye area.
Pacifica www.cultbeauty.co.uk
Vitamin C is your best friend when it comes to brightening your skin which is why these under-eye masks are brilliant. Not only will you notice a visibly refreshed appearance, but the marine plane extracts work to plump, hydrate and brighten. Incorporate into your self-care regime when winding down after a long day.
Customer Review: "I left the mask on for 20 minutes and my puffy eyes were almost gone. I rarely see such a big difference with eye masks but this one is amazing. Totally buying it again."
Pros
- Plumps eye area
- Soft on the skin
- Super hydrating
Cons
- Non-reusable
A cult eye serum eyed by many
L'Oréal Pariswww.boots.com
Not only does this product invigorate and re-energise tired-looking skin, but it has also been proven to visibly brighten and re-plump fine lines. The brand has taken Hyaluronic Acid to the next level with micro-particles which allows for the solution to penetrate deeper into the skin for the best hydration boost. Better yet it comes with nifty three stainless steel beads to allow for an easy application and cooling effect to assist with de-puffing the area.
Customer Review: "Since using this product my skin has gone so clear it has a glow, try it you will love it."
Pros
- Comes with an applicator tool
- Instantly cooling
- Ultra hydrating
Cons
- Can dry sticky
Maria went on to answer some more burning questions we had below…
What to look for in an eye serum?
When looking for an eye serum, you should be guided by your own specific concerns, and skin goals. Then choose a serum which contains ingredients, that would target those concerns.
What are best ingredients for removing dark circles?
First, you should consider the reason for dark circles. If they are genetic, they cannot be removed. In this instance, a good concealer would be your best friend. Dark circles are also caused by ageing, allergies or lack of sleep. In each instance, the aim would be to brighten, hydrate and smooth the eye area. The best ingredients for these conditions would be caffeine, hyaluronic acid and Niacinamide
What is the difference between an eye cream and an eye serum?
Texture and concentration of ingredients. Eye serums are highly concentrated and due to the fluid texture, absorb more quickly into the skin.
How often and when should you use an eye serum?
An eye serum can be used am and pm. And it should be the first product that you apply, before face serum and moisturiser.