We are so unhealthily obsessed with Dani Imbert's hair that a few months ago we created a whole article page dedicated to it (that's where you are now, btw - hiya 👋); a page we would keep to do update on a regular basis to ensure that no TOWIE fan misses out on any Dani Imbert blow-dry, cut, colour-change, style-change, keratin treatment, you name it.
Her mane is almost as iconic as the human being holding it up on the streets of Brentwood day after day, so welcome to a safe space for appreciating both.
So here's your latest update: the 'blonde Hagrid' look. Those familiar with the Harry Potter character, take a breath and bear with us. Those unfamiliar, Rubeus Hagrid is is a fictional character in the Harry Potter book series; he is a half-giant/half-human who is also the gamekeeper at Hogwarts. The larger-than-life character is also known for his signature shaggy, messy and wildly untamed hair and beard.
Don't worry, the transformation's not that extreme.
Dani recently shared a video of herself on her Instagram showing off a wavy, larger-than-life mane and dubbed it the 'blonde Hagrid', and we have to say, it's a total vibe – a far cry from the unkept, scruffy vibes of Hagrid, but we get the reference. It's more Hermione on her way to the Wizarding World's version of the Met Gala, if you ask.
Either way, it's magical and it's made the hair page. Ten points to TOWIE.
Dani truly has been on an adventure with her hair, we were so used to seeing her with blonde curls and when she first went a little darker in October we were all shook.
But she didn't stay dark for long and her blonde locks were soon back but this time around Dani was truly loving her "dark feminine era" - her words, not ours.
When one of her fans asked when we can expect to see her "new hair", Dani responded, "Maybe later or tomorrow, I'm still adjusting to brunette life 😂❤️. Need to let it sink in first looool."
Prior to the big reveal, Dani certainly teased – and terrified – us.
The reality star decided to share a sneak peek of her new curly brunette locks tucked away in the corner of an Instagram Story as she showed off a rather terrifying looking facial treatment. As far as we can tell, she's either enjoying the benefits of some makeshift ice cream face mask or Mr Blobby just threw up, narrowly missing those near perfect lashes (phew).
Either way, it's very of the season and apparently the "best feeling".
Following that scare, Dani decided to share her epic hair transformation (from blonde to brunette) on Instagram and it was far less scary. Fierce in fact.
Dani added two snaps of her new curly brown locks captioning one of them, "Brunette life."
In an Instagram Q&A with fans last year, Dani was asked what her natural hair colour was and she replied that she was naturally a brunette and shared a throwback photo of when she rocked the look.
In the past, Dani has admitted that she does bleach her hair blonde and has 'ruined it in the past' but is still learning about the best treatments for curls.
Earlier last year, Dani shared her wonder product on Instagram, saying, "I use Shea Moisture Curl Smoothie after I've washed it. Let it hair dry like 90% and then diffuse it. But I still don't know how to deal with/handle my hair. So if anyone has any curly hair tips bring them my way please ❤️".