Zara McDermott’s latest fashion project revealed – and it’s on sale right now

We’ll be adding these straight to our shopping baskets.

Zara McDermott posing in loungwear

by Scott Wells |
Updated on

Television personality Zara McDermott is entering the world of fashion with a collection that we very much want to get our hands on.

Let us introduce you to RISE, a brand that puts comfort, inclusivity, and style at the forefront of their designs.

Think soft linen short sets that will be a great wardrobe addition when the warmer weather arrives. Rib trousers which effortlessly sculpt to your body, and soft jumpers which make great layering essentials.

What’s even better is that they come in neutral colourways allowing them all to be mix and matched to provide endless styling opportunities.

Each item comes available in sizes 6-22 and prices start from just £12 to £28, making them super affordable.

So, whether you want to treat yourself to a new lounge set or invest in a simple dress which can be easily thrown on every day, this is the collection for you.


Talking about her exciting project, Zara said: “I am beyond excited to be launching RISE. This is something I’ve envisioned for a long time, and I have been working on this for the past few years. I knew this had to be perfect, and it had to speak to all women. It had to be accessible and inclusive, as well as comfortable and wearable. I wanted each piece to speak for itself; and I worked on each design to ensure that it had that “reach for” factor... i.e. those staples in your wardrobe that you just reach for all the time because they are so versatile.

Fabrics have been key for me throughout this process, I wanted the fabrics to be so soft to touch and delicate on the body. I think we have achieved something beautiful, and I am excited for this first drop of RISE, and for the brand to evolve as it grows."


She continued with "I am also incredibly happy that we have partnered with F&F; a destination that me, my mum and my Nanna have always shopped at for our clothes. I still cannot quite believe that RISE is going to sit in stores that I grew up shopping in; it’s a real pinch me moment.”

It’s a known fact that we all love to keep cosy as we go about our day-to-day plans from dropping the kids to school, or doing the weekly food shop, which is why this is even more perfect as you can pick these goods up in your local Tesco store as they have partnered with F&F to bring them to you.

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