When Holly Willoughby wears something, especially if that something is from the high street, you know it's going to be a sell-out. And that's exactly what happened with her latest outfit from M&S.

Posting on Instagram, Willoughby was singing the praises of the brand's mom jeans- 'We all know that jeans can sometimes be a bit uncomfortable, but I've found my fave...This style from @marksandspencer has added stretch so not only do they fit amazingly, they're comfy too' - but it was her sweatshirt that really got her followers excited.

The pink slogan style, which carries the phrase 'Mon Amour', is still available for £25 - and is just the thing for brightening up basics when you're off-duty at the weekend. It's something of a step-change for Willoughby, who's been strictly wearing ball gowns forDancing on Ice, but a welcome one considering this change in weather.

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