It's been a hot minute since we fixated our attention on Geordie Shore cast drama, but a few recent goings-on have definitely grabbed our interest, and it's giving us all those wonderful nostalgic 00s vibes.
Not only has OG James Tindale been called out by some fans for promoting Hype Energy drinks on his socials, but his feud with fellow OG Ricci shows no signs of simmering down anytime soon.
The Geordie Shore day one took part in the the latest series alongside the likes of Jay Gardner, Scott 'Scotty T' Timlin, Chloe Ferry and Nathan Henry and recently took to his Instagram to collab with Hype Energy drinks; a drink that some fans have called out as 'toxic' and 'crap'.
One social media user commented, 'Full of chemicals promoting that absolute crap in a a tin!!!!'
Another wrote, 'Full of chemicals that act like sugar through the body. The body doesn't know the difference so goes into storing mode. Not good for ya at all. Toxic drinks all of them.'
The backlash comes days after James' feud with co-star Ricci went up about five notches after Vicky Pattison's ex slammed him in a wild rant on Instagram.
Ricci, who first appeared on the show as Vicky's boyfriend in 2012, is now back on the show (along with James) and has been seriously clashing with the OG in recent episodes.
Sharing a video of Charlotte Crosby and James catching up on his Instagram story, Ricci captioned the video, 'Fakest c**t I've ever seen. Hope they bring a lie detector in next series to make your ass buzz and show how much of a pair of lying manipulators you f**king are.
'Hanging off the back of other people because your career has been like a flaccid penis that's never been able to get hard. Even Sophie had to hold your hand to get Coach Trip. 20 series of Shore and have to use so called mates. I'm going to embarrass you, you lying fake ass b*tch! Selling that story that me f**king mam had to read was that worst thing you could have done you lying f**king c**t.'
Eagle-eyed fans spotted that Ricci has been leaving, erm, comments all over Geordie Shore's socials and according to social media speculators, MTV has been 'deleting the comments'. TEA.
So what in the kerbside kebab is happening here? Fair question.
We know that the boys' feud has been levelling up more and more in recent months (something to do James' girlfriend, Leah, but honestly, we're not even 'Geordie sure' they remember at this point), with the stars going head-to-head while filming in Thailand recently, and from the looks of Ricci's recent social media blasts, the feud shows no signs of simmering down anytime soon.