You need to see Frankie Sims’ brunette bob

We're loving the new 'do

Frankie Sims

by Lucy Smith |

Frankie Sims has unveiled a new hairdo on her Instagram story and we love it.

The TOWIE star known for her long brown locks wowed fans when she chose instead to go for a brunette bob with a little fringe.

She shared a series of videos of the new 'do on her Instagram story.

@frankiesims' Instagram story
©@frankiesims' Instagram story

Sadly for fans of the new look, Frankie also revealed that it was in fact a wig she had found while moving house. She did say of the wig though, "This is a look. I've got this in every colour and I don't hate it."

Based on how much she likes the look, Frankie may be going for this style IRL one day - here's to hoping at least. She 100% rocks the look

This isn't the first time Frankie has surprised her fans with a hair transformation. In 2020 she showed off her dark hairdo on social media and fans were LOVING the new 'breakover' look.

After [breaking up with TOWIE co-star Harry Lee](http://TOWIE's Frankie Sims and Harry Lee split following 'blazing rows') in 2020, Frankie shared her new brunette hair transformation with followers on Instagram in a sexy snap in Ann Summers lingerie.

In the pic, where Frankie showed support for Eastenders actress Jacqueline Jossa's fake tan line, she wrote, "Your worth is not measured by the size of your waist.. read that again 💙.

"Loving my @jacjossa X @bperfectcosmetics 1 hour express tanning mouse & face mist 💙. I never usually wear tan on my face but the mist is a game changer!"

CHECK OUT: how the TOWIE original cast have TRANSFORMED through the years

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Lydia Bright original Towie cast
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Lydia Bright

Lovely Lydia Bright had a tough job putting up with on/off boyfriend James 'Arg' Argent. After Arg's cheating ways proved too much to deal with, Lydia walked away from their relationship and the show in 2012, but returned for a few special episodes.

Frankie Sims brunette hair
Frankie's blue lingerie set is from Ann Summers, one fan revealed in the comments ©Instagram @frankiesims

Fans were loving the 27 year old's dye job, complete with blonde roots, and shared their admiration in the comments.

"Omg love ur hair 😍😍," one fan wrote.

"Love your hair darker!" added another.

Does this mean that blonde roots are the new bleached tips?

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Frankie Sims Harry Lee
Frankie and Harry reportedly broke up after "blazing rows." ©Getty

Frankie's barnet 'do came just after TOWIE co-star Ella Rae Wise told Closer what went down between Frankie and Harry.

In an exclusive interview, Ella said, "This series we filmed quite far ahead whereas we usually only film a week in advance so scenes that happened ages ago have only just been shown and I think it’s caused [Frankie and Harry] a few arguments.

"They then came to the mutual decision that they shouldn’t be together. It’s really sad – they’re not together anymore."

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