Alison Hammond: Great British Bake Off outfits and high street dupes

This is where to shop the icon's outfits from the show.

alison-hammond-bake-off-outfits (1)

by Samantha Price |
Updated on

It's not just Alison Hammond's This Morning outfits that have left us wanting to steal her style - now that GBBO is back on telly, we're turning our attention to Alison Hammond's Great British Bake Off outfits as well. Alison will be joining the lineup of presenters Paul Hollywood, Noel Fielding and new host, Caroline Waldegrave, for another season of pure joy.

At this point, Alison is a seasoned host when it comes to Bake Off. She's hosted Season 14, Season 15 and a few specials along the way. She's also hosted Season 7 of The Great Celebrity Bake Off: Stand Up 2 Cancer and is back for a new season with a whole new cast of celebs. We're ready for more plenty more wholesome fun, loads of laughs and heartfelt moments.

Alison Hammond and her team of stylists have created a whole wardrobe of looks on The Great British Bake Off that we love. Her steal-worthy style can be replicated at an affordable price, which is why we've put together some of her best looks from the show. So, if you're keeping up to date with GBBO - get ready for plenty of laughs and loads of iconic looks from the queen of telly.

Here's where to shop Alison Hammond's Great British Bake Off outfits.

SHOP: Alison Hammond's Great British Bake Off outfits

Alison's Blue And Pink Leopard Print Dress

alison-hammond-great-british-bake-off-outfits
©Channel 4/ Love Productions/ Mark Bourdillon

SU2C: Series 8, Episode 1

Alison returns to our screens to host The Great Celebrity Bake Off: Stand Up 2 Cancer, Season 8. We're so looking forward to seeing the national treasure on our screens again. Here's where to shop her dress from the first episode.

Scamp & Dude Bright Blue With Pink And Black Mixed Leopard Midi DressScamp & Dude
Price: £88 (was £110)

scampanddude.com

As a repeated fan of Scamp & Dude, Alison wears this bright blue and pink leopard print dress, perfect for a pop of colour in anyone's wardrobe. Unfortunately, the dress is only available in a UK8 at the moment, due to high demand. So, we've found a similar dress from the retailer that ticks all the boxes.

Where to get Alison's look:
Dancing Leopard Bright Blue With Pink And Black Mixed Leopard Midi Dress, £88 was £110 on Scamp & Dude

Where to get a dupe of Alison's look:
Teal with Rainbow Shadow Leopard Maxi Dress, £110 on Scamp & Dude

Alison's Abstract Blue Dress

GBBO SU2C
©Britishbakeoff/ instagram

SU2C: Series 8

Thanks to the promotional picture of the Stand Up To Cancer GBBO series, we were already keen to know where to buy Alison's dress. Well, here's where to shop her exact dress now.

Dove Dress In Camo Abstract Blue On BlackDancing Leopard

This number has limited sizes left, but fortunately, you can get it in a bunch of other designs including a green and orange leopard print. Or, go for a pretty spot-on replica in this dress that we've found from JD Williams.

Where to get Alison's look:
Dove Dress In Camo Abstract Blue On Black, £62 on Dancing Leopard

Where to get a dupe of Alison's look:
Long Sleeve Zip Front Shirt Dress, £21 on JD Williams

Pssst... if you're also liking the look of Noel Fielding's outfits, you can shop Noel Fielding's Bake Off shirts here from our friends over at heatworld.

When is the Great British Bake Off on?

The Great British Bake Off starts on Sunday, 16 March 2025. Tune in each week on Channel 4 at 8pm to watch. Or, catch up with it later on with Channel 4+1 or Channel 4 online.

Who are Alison Hammond's styling team?

Alison's styling team consists of Fashion Stylist Stevie B, Hair Stylist Michelle Sultan and Makeup Artist Mikey Phillips, who've worked towards creating looks for Alison throughout her career.

They're the team we have to thank for putting together Alison's fabulous looks on the Great British Bake Off. And, Alison herself for being a national treasure, of course

alison-hammond-great-british-bake-off-outfits
©CREDIT: @makeupbymikey on Instagram

But it's not just GBBO - her styling team has worked with Alison on This Morning, as well as for red carpet events and special appearances. That's why we're looking forward to seeing what looks they'll create on this season of the Great British Bake Off, because Alison always looks unreal every. single. time. 👏

Main image credit: @makeupbymikey

Samantha Price is a Beauty, Fashion & Wellness Product Writer for Closer. With two years of experience at Bauer, she has worked on several projects, from championing the Closer newsletters to writing expertly crafted buying guides.

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