Zoflora launches new scent for 2022 which fans say ‘smells exactly like pink gin’

Summer is coming

Zoflora pink gin

by Aimee Jakes |
Updated on

Whether you discovered it through Mrs Hinch or have been a life-long fan, we can all agree there is nothing finer than a kitchen doused in Zoflora.

From all-time favouriteSpringtimeto Midnight Blooms (which honestly smells like Alien perfume!), we love nothing more than choosing a scent of disinfectant during the weekly supermarket shop.

Adulthood hits you fast, huh.

Now there's a brand-new scent in town for 2022 and it promises to put a spring into everyone's step this March. Introducing Raspberry & Juniper Berry, which is a sweet and fruity blend of red berries and rhubarb, combined with notes of hibiscus flower and creamy vanilla.

The new fragrance is available across all formats – Disinfectant Mist, Multipurpose Disinfectant Cleaner and Concentrated Multipurpose Disinfectant, to really get you in spring cleaning mode.

However, some fans have shared how it smells exactly like Gordons Pink Gin. Essentially our favourite smell to get us in the mood for summer.

If you're new to Zoflora, the disinfectant kills 99.9% of bacteria and viruses such as E-Coli, Salmonella and Influenza. It can be used on floors, baths, tiles, taps, worktops, drains, dishcloths, toilets & potties. It's also safe for use on hard surface pet areas.

We like to use ours in a spray bottle, simply add a capful of your chosen Zoflora to a spray bottle filled with warm water and spritz over surfaces, sinks and toilets.

Mrs Hinch recently shared how she uses Zoflora to ensure her bins smell nice. Simply use neat Zoflora on some kitchen towel and pop it in your bin. So easy.

Michelle Chadwick, Senior Brand Manager at Zoflora said: “It’s always exciting to release a new Zoflora fragrance. Over the last 100 years the brand love for our fragrance has never faltered, creating long-lasting memories, and with Raspberry & Juniper Berry, I’m certain we’ve developed another beautiful scent consumers will love.

New fragrances are vital in maintaining Zoflora’s position as the number one disinfectant brand and keeping consumers engaged. 2022 is set to be one of our busiest as we celebrate our heritage and place Zoflora in a strong category position for its next 100 years.”

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The clever woman behind the Mrs Hinch Home Instagram account is Sophie Hinchcliffe, a hairdresser from Essex.

She lives with her husband Jamie, her sons Ronnie and Lennie, plus her Cocker Spaniel Henry.

Her Instagram account has amassed a massive 4.3 million followers, which is full of cleaning inspiration, plus rare appearances from her and her family.

Since the birth of son Ronnie, Sophie's become pals with Stacey Solomon and its true #friendshipgoals.

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