With ample tresses, chiselled cheekbones and a bursting wardrobe full of holiday clobber - Love Islanders are known for looking good. Bright white smiles are also a seemingly non-negotiable when recruiting the country's hottest singletons and this year, the pearly whites were truly exceptional.
Exhibit A:
Luckily for us, this year's Islanders dutifully told us the beauty products they couldn't get enough of during their time in the Mallorcan villa and one budget buy which kept cropping up was the Hismile v34 Coloir Corrector Serum.
Love Island 2024 winner, Josh Oyinsan confirmed to Closer Online, "I really like the Hismile Teeth Whitening serum, £13.30. I was using it twice a day in the villa. It really worked, it was my favourite product.
Co-star and now-girlfriend Mimii Ngulube also confirmed its brilliance, "It's so good!"
This year's beauty sponsor, Boots kept us updated on all of the Islander's favourite beauty products, so we were already fully aware of the teeth-whitening serum the entire cast was using on repeat.
In fact, the Hismile's V34 Colour Corrector Serum was spotted standing pride of place in the Islander's bathroom throughout the eight-week stint. The best news? It's currently on offer for just £13.30 on Amazon.
The instant teeth whitener is designed to work 'like a concealer for the teeth' by concealing yellow tones and enhancing the brightness of your smile.
In the same way purple shampoo banishes brassy tones in hair, this purple teeth serum helps to do the same for your smile. Pretty clever, huh?
It's been rated 4.5 stars online by over three thousand customers with reviewers stating it's perfect for 'tea and coffee stained teeth.'
Designed to be used after brushing your teeth or in conjunction with regular whitening strips, you gently polish the serum across all teeth and massage the formula into each tooth for 30 seconds.
You then wipe off excess until the desired results are achieved.
One customer on Amazon wrote, "Have been using this brand for many years. Great product, has plenty in there, does the job well leaving my teeth white and clean."
So there you have it. Purple serum for your teeth is officially Love Island's worst-kept beauty secret.