Whether it's at a fancy red carpet event, co-hosting This Morning or a rare family snap on the 'gram, we can all agree that Holly Willoughby always looks gleamy and radiant.
Now the TV presenter and wellness guru has launched her very own beauty box with Beauty Pie and it's jam-packed full of her favourite products. Dubbed the 'Holly-Day' edit, it has four highly-rated beauty bits (complete with a travel bag) that will help you achieve that fresh-faced, healthy glow that Holly is famous for.
The set would normally set you back £149, but for Beauty Pie members you can bag the lot for just £59. Not bad for a Willoughby-approved make-up bag refresh, eh? Whether it's for looking more alive during obscenely early mornings (Holly would know!) or dazzling on summer evenings, this kit will save the day time and time again. Plus you can use the code HOLLYSENTME for £10 off an annual membership when you buy this kit.
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Beauty Pie shared a video of Holly demonstrating each make-up product and started off by saying, "I've got my kit and if you've been on the Beauty Pie website today, they've launched a gazillion new beauty products, but I've whittled it down into a kit that I think is good for all skin types, all skin tones. Inside here you're going to have four hero products."
The star then shares exactly what you get in The Holly-Day edit and it's made for summery make-up looks.
"We've got a waterproof mascara, and we have got a creamblush which is the most incredible colour."
"You've got your eyeshadow quad here, can you see that? So they are really gorgeous rose gold lovely colours."
Then Holly reveals her favourite item from the edit and it's all kinds of gorgeous. Introducing the Shine Up Lip Balmin the shade Hello Petal (worth £22) which isn't currently available to purchase separately.
The star continued, "And this little beauty which might be my favourite thing out of the whole thing, which is this chubby stick lipstick, but it's like lip balm basically. So you get the colour but you get all that lovely moisturised feeling on your lips."
Consider us influenced.
But that's not all, it all comes in a stylish make-up bag perfect for carrying your new favourite beauty products on the go. Shop The Holly Day edit here and don't dilly-dally. It's limited edition and won't be around for long.
This isn't the first time Holly Willoughby has endorsed Beauty Pie. Oh no. In fact, the star recently revealed in an Instagram Reel how much she loves the Oxygen Instant Facial Refuelling Mask whilst sharing her updated skincare routine.
She wrote in the caption, "I’m on my 6th tube of @beautypie Oxygen Instant Facial Re-fuelling Mask which you can literally feel working and love slapping on a thick layer of this Swiss-made icon on my journey to the studio… don’t forget your SPF! ☀️"
The high-performance DIY facial promises to brighten, moisturise, re-energize and clear skin in just 15 minutes thanks to the inclusion of active oxygen, vitamin A and salicylic acid. Basically, all the good stuff.
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What is a Beauty Pie membership?
For £59 billed annually, you have access to exclusive member prices (typically up to 70% off) across the Beauty Pie website. That's not all, members are also treated to perks worth up to £250, free skincare consultations and insider beauty launches.
Beauty Pie prides itself on high-quality, high-performance products and its ethos centres around the sentiment that a 'cream that costs £10 to make, shouldn't cost the customer £150'. Now you're speaking our language.
Hero products from the brand include the Japanfusion Genius Lift Elixir a hydrating serum packed with top-tier ingredients, the Plantastic Apricot Butter Cleansing Balm which gently removes every scrap of make-up and the Super Healthy Skin Amazing Sleep Oil which works overnight to give you your best skin yet.
Remember you get £10 off an annual membership when you buy the Holly-Day kit with the code: HOLLYSENTME