Mum tooth fairies are stingier than dad tooth fairies according to new study


by Emma Dodds |
Published on

Research has found that mum tooth fairies pay on average 31p less than dad tooth fairies

We know what you're thinking - there MUST be something wrong with the research, right?


A study by SunLife, an insurance company, has found that on average, mum tooth fairies fork out 31p less than dad tooth fairies.

Apparently, dad tooth fairies pay an average of £1.69 for a pearly white, where mums pay around £1.38.

Obviously, it's very unlikely that anyone is paying their kiddies coppers - these are averages across the UK.

Dad tooth fairies pay out more than mum tooth fairies (Credit: Getty Images) ©Getty Images

But the fact of the matter is that dads pay out more.

Who's to say why? Is it because, on average, men earn more? Is it because mums want their kids to value money more? Who can say.

However - that wasn't the only thing that the study found, after surveying 973 parents.

Only children get more for their molars, receiving £1.61 where two-child households receive £1.49 and three-child households get £1.30.

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It also found that Londoners get the most out of all kids across the country...

  • North East: £1.27

  • North West: £1.47

  • Yorkshire/Humber: £1.38

  • East Midlands: £1.50

  • West Midlands: £1.50

  • East Anglia: £1.52

  • London: £1.88 (highest)

  • South East: £1.31

  • South West: £1.18 (lowest)

  • Wales: £1.26

  • Scotland: £1.60

  • Northern Ireland: £1.70

When it came to parents, 42% leave £1 for a tooth, 15% give £2 and 10% leave a measly 50p.

£1 is the most common amount for a tooth (Credit: Getty Images) ©Getty Images

Ian Atkinson, director of marketing at SunLife, said: "Children love getting a visit from the tooth fairy and are excited to tell their classmates what they found under their pillow.

"Our research shows that £1 is the most common amount, but there are lots of kids that receive more or less - and kids talk.

"So many parents end up giving their kids a bit more for the next tooth, otherwise they need to come up with a good reason why the tooth fairy doesn't leave the same amount for everyone.

"Whatever the amount, the tooth fairy does offer a good way for children to start learning the value of money – and of teeth.

"With a mouthful worth almost £30 it is also a great opportunity to get children into the savings habit."

What do you think of the results? Let us know over on Facebook and Twitter.


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