Lockdown has been a funny old time, hasn't it? While many have been furloughed, and many more have lost their jobs all together, not even the celebs have been up to much, but that hasn't stopped them raking in the cash.
Despite being confined to their homes for the past six months (much like us mere mortals), savvy celeb influencers have still been able to make a healthy income thanks to sponsored Instagram posts, with one celeb charging over £20k PER POST.
New research from onlinecasinos.co.uk has crunched the numbers from some of the biggest names from the UK's top seven reality TV shows, taking into account followings, earnings per post and number of posts during lockdown to reveal exactly how much some of our fave stars have earned during the pandemic.
Without further ado, here's our celebrity rich list: lockdown edition.
CHECK OUT Celebrity rich list: lockdown edition
Celebrity rich list: lockdown edition
1 of 10Marnie Simpson
Followers: 7 MEarnings per post: £21,184.10Posts since lockdown: 26
2 of 10Holly Hagan
Followers: 5.9 MEPP: £17,728.41PDL: 23
3 of 10Vicky Pattison
Followers: 4.6 MEPP: £13,850.59PDL: 16
4 of 10Molly-Mae Hague
Followers: 4.3 MEPP: £12,960.40PDL: 16
5 of 10Charlotte Crosby
Followers: 3.8 MEPP: £11,502.95PDL: 7
6 of 10Millie Mackintosh
Followers: 3.7 MEPP: £11,331.13PDL: 28
7 of 10Binky Falstead
Followers: 3.6 MEPP: £10,968.91PDL: 27
8 of 10Ferne McCann
Followers: 3.4 MEPP: £10,343.36PDL: 15
9 of 10Louise Thomspon
Followers: 3.2 MEPP: £9,809.10PDL: 25
10 of 10Gemma Collins
Followers: 3.1 MEPP: £9,440.05PDL: 14
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You may have noticed that arguably the most popular reality show of all – Love Island - is largely absent from this list, with the exception of Molly-Mae Hague, who was already a successful influencer before her time in the villa in 2019.
Back in April, PR expert Jack Cooper said that the first ever Winter Islanders could lose out on thousands post villa,with Love Islanders traditionally needing to establish themselves through IRL personal appearances before demanding big bucks on social media.
“The Winter Love Island stars are set to lose huge amounts of money, some contestants up to £500,000," he said at the time.
"Brand deals at the moment are at an all-time low, many companies are not able to afford the usual Love Island prices for sponsorship deals. They are also missing out on club appearances due to them being closed, which could have earned them up to £5,000 per hour."
Ouch.