The 27-year-old jetted off to Tenerife this week with the rest of the TOWIE gang – and it didn’t waste any time in getting (basically) naked.

Bobby was pictured wearing what can only be described as a red penis sock in place of actual swim shorts.

But, of course, the outgoing Essex boy didn’t seem too bothered by his complete lack of clothing, and was even spotted crouching down. Thankfully nobody was standing behind him.

At least Bobby had the decency to accessorise it with red heart-shaped sunglasses.

Twitter users shared their views on Bobby’s choice of swimwear, with one commenting: “I feel violated seeing those pics of Bobby Norris from #TOWIE pretty sure some sex crime has been committed.”

Another said: “I love a bit of Bobby Norris but this is slightly a little too much!! But at least you got spoken about!”

One slightly angrier user said: “This is wrong if I was on a beach with my children and saw this I would automatically walk away maybe even slap him [sic]”

What do you think of Bobby’s latest invention?