The most popular item is the £30 ‘Slicker Knicker,’ while one of the recently launched £32 ‘Banger Booster’ bras, which claims to boost cleavage without digging in offering a smooth silhouette, sells every hour in the UK.
The bra comes in sizes 34A – 44E for women of all shapes and sizes, with over 20,000 being sold in the UK.
Gok Wan is known for celebrating women’s natural beauty, and his latest range is no exception, with the shapewear range designed to boost women’s confidence… and assets!
The glam 50s-inspired line of functional shapewear includes high-waisted pants with tummy control panels and multiway bras to smooth over and conceal lumps and bumps.
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*The pieces from the range, which bans beige and features vibrant colours and retro styling, are playfully named - The ‘Banger Booster bra’ and ‘Slicker Knickers’ are joined by ‘Pull Me In pants,’ ‘Bombshell Plunge,’ the ‘Curve Controller’ and the ‘Divine Outline.’
'Pull on a pair of these beauteous briefs and I guarantee that you'll instantly feel oh-so-flirty and fabulous'
In his typically flamboyant style, Gok penned a few lines on each item for the launch of the range in January, promising ladies that his knickers would have them feeling The description of one pair of knickers said: “Pull on a pair of these beauteous briefs and I guarantee, my gorgeous, that you’ll instantly feel oh-so-flirty and fabulous!”
Commenting on the recent success of his latest fashion range, Gok said: “I am thrilled that women up and down the country are embracing their shape and making the most of their bangers.”