First look: Subtle, everyday eyeliner
Holding the eyelid taught, follow the lash line with a liquid eyeliner, creating a slight flick upwards at the end.

Emma tries the everyday look
Second look: Dramatic eyeliner
Use a pencil eyeliner to roughly line the upper and lower lash line. Smudge this slightly with a Q tip, and then use liquid liner to outline the top outer edge of the eye.

Use a Q Tip to smudge the eyeliner before applying liquid
Third look: Sixties siren
After lining the top lashes in the normal manner. Draw dashes on your bottom lash line, for that sixties mod look.

Dot on the lower lashline before elongating them into dashes