Cute bras can be just as much of an accessory as anything else, and you don’t always have to rely on white, black or nude bras to get ready every day. Why not wear a cute bra to go with an outfit, for a special someone, or most importantly for yourself? After all, treating yourself to the best bra is an act of self-care.
That being said, some of the cutest bras can be a real pick-me-up. From pretty prints to bright colours, why not bring the vibrancy back to bras? We appreciate that, while confidence often starts with how you dress, what you wear underneath matters too. Believe us, a cute bra can make all the difference in how confident you feel.
As well as the design being cute though, it's important that your bra serves its purpose. And that's to support your bust. If you're someone blessed in the bust department, you'll need a good support bra to keep back pain at bay. But, having big boobs shouldn't come at the cost of finding a pretty bra.
Closer's best cute bras at a glance:
Editor's choice: AND/OR Kiki Retro Floral Non Padded Underwired Bra, £38 on John Lewis
Best cute bra with high ratings: St Tropez Full Cup Bra in White/Pink, £28 on Pour Moi
Best cute push-up bra: Wear Everywhere Super Push Up Bra, £25 on Victoria's Secret
Best cute bra for bigger busts: Daisy Bra by Bravissimo, £39 on Bravissimo
So, regardless of your size, we’ve gathered the cutest bras we could find. Some of them will even come with matching sets - and that's how you know you've officially made it as an adult. Whether you're looking for a cute push up bra or cute bralette, here are our favourites that you can shop from the high street right now.
SHOP: Cute bras from the high street
Editor's Choice

www.johnlewis.com
Description
The AND/OR Kiki Floral Non Padded Underwired Bra has to be our absolute favourite pick in our
Pros
- Stunning colourful embroidery
- Different variations to shop
- Non-padded for a natural shape
Cons
- Could include a wider range of band sizes
Best cute bra with high ratings

www.pourmoi.co.uk
Description
From Pour Moi, the St Tropez Full Cup Bra is a bestselling choice, with some of the highest
Pros
- Highly rated on Pour Moi
- Loads of different variations to shop
- Non-padded for a natural shape
Cons
- Larger cup sizes have sold out
Best cute push-up bra

www.victoriassecret.co.uk
Description
If you're after a cute push-up bra, look no further than Victoria's Secret. The Wear Everywhere
Pros
- Has a double bump padded cup for lift
- Available in other colour choices
- Adjustable straps can be worn as cross back
Cons
- Could include a wider range of sizes
Best cute bra for bigger busts

www.bravissimo.com
Description
Blessed in the bust department? The Daisy Bra by Bravissimo is a great choice for you. If you're
Pros
- The size runs up to a 40L
- Super firm and full coverage for support
- The side sling gives a flattering front-facing shape
Cons
- The three-hook fastening isn't for everyone
Best cute lace bra

www.playfulpromises.com
Description
The Luna Pastel Pink Embroidery Picot Elastic Plunge Bra from Playful Promises is another firm
Pros
- The size runs up to 44H
- Non-padded for a natural shape
- Flattering plunge shape
Cons
- Some sizes are out of stock
Best cute padded bra

www.pourmoi.co.uk
Description
This bra from Pour Moi is another bestselling bra on the site. The Rebel Padded Plunge Bra comes
Pros
- A bestselling bra on Pour Moi
- Loads of different variations to shop
- Removable pads for shape and lift
Cons
- Could include a wider range of sizes
Best cute bra for support

www.johnlewis.com
Description
For those with a bigger bust, the Fantasie Pippa Underwired Side Support Bra offers plenty of
Pros
- Has three piece cup with side support
- Comes with wide wired and lined top cup for comfort
- Printed powernet wing provides anchorage
Cons
- Some sizes are out of stock
Best cute bralette

www.urbanoutfitters.com
Description
The Out From Under Seamless Stretch Lace Bralette is a cute, low-maintenance bralette from Urban
Pros
- Top rated on Urban Outfitters
- An affordable price point
- Seamless in design
Cons
- May not offer support for bigger busts
Best cute bra without padding

www.hunkemoller.co.uk
Description
If padding isn't your thing, this stunning bra from Hunkemoller might just be your new go-to. The
Pros
- Non-padded for a natural shape
- Loads of different variations to shop
- Stunning lace design and colour choices
Cons
- Selling fast
Best cute bra with range

www.selfridges.com
Description
Known for its inclusive sizing and shade range, the SKIMS Fits Everybody Lace-Trimmed Bra is a bra
Pros
- The size runs up to a 4XL
- Endless variations to shop
- Made from smoothing stretch fabric
Cons
- May not offer a lot of support
Best cute balconette bra

www.bouxavenue.com
Description
This balconette design from Boux Avenue comes in the most adorable colours. A hot pink, dark red,
Pros
- The size runs up to a 40FF
- Other vibrant variations
- Non-padded for a natural shape
Cons
- The sizing may run small
Best cute triangle bra

www.johnlewis.com
Description
Throw on the Calvin Klein Triangle Bra as your new favourite lounge bra, or new everyday
Pros
- Made from breathable cotton fabric
- Another variation available
- Supportive elastic branded underband
Cons
- The sizing may run small
13. Lieke Bralette
Best cute sheer bra

www.hunkemoller.co.uk
Description
If bralettes are your thing but you're after another level of support, the Lieke Bralette from
Pros
- The size runs to an XL
- Another variation available
- A lightweight bralette
Cons
- May not offer a lot of support for bigger busts
FAQs
How do I know my bra fits properly?
There are lots of ways you can tell if your bra fits you properly. First, you can check the fit of the band. It should fit snugly around your torso and not ride up or pull away easily. It also shouldn't dig in or feel tight and uncomfortable. However, you may need to size down on the band when selecting a strapless bra.
The centre of the bra, the piece that holds the cups together, should sit flat against your breastbone. If it doesn't, it might be the case that the cups are too small or the band is too large. You shouldn't be spilling out of the cups, and equally, you shouldn't be able to fit more than one finger between the cup and your bust.
How often should I wash my bra?
You should wash your bra every three to four wears, according to experts. If you've been wearing it on a humid day and get more sweaty, then you might need to wash it more frequently. Or, invest in a good sweat-proof bra with moisture-wicking fabric to keep you cool in the warmer months.
While it might be tempting to wash it after every wear, doing that could cause more harm than good. Using detergent too frequently on your bra could cause it to lose elasticity and fade in colour. It's recommended to handwash your bras in cold water using a gentle detergent.
How to measure your bra size at home
If you're wondering how to measure your bra size at home, just follow our simple tips. Measure under your bust while wearing no bra using a soft tape measure, and note down that measurement in inches. If it's an odd number, round up to the nearest even number. This is your band size.
Then, measure the fullest part of your bust, looping the tape measure around your back. Note down the measurement in inches. Then minus your band number from your bust number and the difference will give you your cup size.
1 inch = A cup
2 inch = B cup
3 inch = C cup
4 inch = D cup
5 inch = DD cup
And so on.
Samantha 'Sam' Price is a Beauty, Fashion & Wellness Products Writer at heat magazine. In 2021, Sam began her journey as a Storytelling Executive at Closer and heatworld on an internship, creating beauty and fashion content across these brands. It was 2022 when Sam was employed as a Commercial Content Writer writing about Family Life on Yours, Mother & Baby and Spirit & Destiny. Now, she specialises in beauty, fashion and wellness content across many brands.