A self-proclaimed “curvy girl in a superficial world,” Mar Ortiz is proud of her body, and appearing on US reality show Big Women: Big Love, is often vocal about giving her support to other curvier women out there in the world.

And a selfie she took earlier this week - a black and white snap of her with her waist and hips exposed - has caught the attention of the internet going viral over the last few days.

To date, it’s been shared over 32,000 times and been given the Facebook thumbs over 90,000 times. Impressive number...

But why?

Because the body-confident reality figure wrote alongside the post a very clear response to how she feels about being told “you’re losing weight.”

Alongside this snap, her post read:

“Someone told me ‘Mar you're losing weight...'

“I said, ' Really? You think so? I eat a burger, fries and pizza like everyday..'

"LOL Why does size matter? Big or small.... I love my LOVE handles! I don't care about having abs or eating a salad everyday. I do believe in taking healthier days and balance. I ‪#‎celebratemysize‬ everyday!

"I love my curves and body. If I want to lose weight it will be a personal choice and it shouldn't matter to anyone else but me ."

And after all the feedback - the positive mixed in with the negative - she commented again on the post, saying:

“I literally cannot keep up with all these comments. But I am unbothered living my healthy life loving that I have curves and I have no health complications.

"Again I do not glorify obesity. I glorify that I can wake up and be completely happy that I'm alive and I'm content with who I am as a human being.

"I have been in shape and the way I feel about myself was no different then what I feel about myself today. Thanks for all the love to everyone who actually understood what I was saying.

"Love to all the negative commenters also. You guys made me laugh with all the ridiculous thot and slut comments."

We’re glad you’re so happy and confident with your body, Mar!

Keep doing what makes you happy.