Joey Essex ‘lookalike’ declared bankrupt after blowing £100,000 on lifestyle

A man so determined to look and live like Joey Essex is preparing to declare himself bankrupt after spending £100,000.

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by Jack White |
Published on

Sam Barton, 22, blew the huge amount in four years on holidays, nights out, designer clothes and plastic surgery.

He revealed to the Birmingham Mail how he splurged £5,000 on Botox, over £10,000 on a nose job and £20,000 on his teeth – all to look like former TOWIE star Joey.

The wannabe also spent £1,000 on accessories for his cat.

Sam paid for his lavish lifestyle with credit and store cards, and revealed at one point he had 15. Now he’s £35,000 in debt and filing for bankruptcy.

Sam is now in £35,000 of debt – but he doesn't care
Sam is now in £35,000 of debt – but he doesn't care

He told the newspaper: “I’ve been absolutely crazy with money since I was 18 but especially now in the last two years I’ve just simply had the time of my life. I never thought of how much anything cost – if I wanted something, I bought it.

“I’ve spent around £35,000 trying to improve my looks and get the perfect image. The rest I’ve spent on designer clothes, jewellery, holidays, spa treatments and champagne.

“In total, I have spent around £100,000. At one point I counted 15 credit cards and store cards. I would get a store card, take a friend into the shop who would spend on the card and then give me the cash.”

He counts Dee Kelly as one of his celebrity pals

Despite being in a scary amount of debt, Sam insists he doesn’t care and is happy to simply “wipe the debt out and just start again”.

Fame hungry Sam claimed he’d been offered his dream job on this series of Celebrity Big Brother, but had to turn it down to present UK reality show Office Girls.

He added: “I’ve been asked to appear on the Celebrity Big Brother after-show, Big Brother’s Bit On The Side, and I’m looking forward to that. Then I hope to secure a place on the summer series of Celebrity Big Brother.”

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