Clean Beauty Blonde Shampoo gently cleanses blonde, highlighted, silver or grey hair and eliminates brassy tones. This purple toning shampoo is infused with antioxidant-rich pomegranate extract, known to help prevent colour fade from environmental exposure and free radical damage. Borage oil helps visibly reduce signs of damage while restoring radiance for lighter, brighter blondes. Suitable for vegans. To use: Apply a small amount to damp hair. Massage. Rinse. For best results, use with Clean Beauty Color Protect Conditioner + Clean Beauty Color Protect Leave-In Treatment.