Few things in the beauty world rival the satisfaction of stumbling upon an exceptional beauty dupe. Finding a product that works just as diligently as your favourite, boasting an equally impressive ingredient list, all at a fraction of the cost. Welcome to the world of Aldi, where beauty dreams finally align with the budget we’re working with.
We’ve likely all experienced the chaos of Aldi’s middle aisle, a curious place where a motley crew of miscellaneous items jostles for attention, from pots and pans and pizza ovens, through to inflatable kayaks. Once you get over the fact that you can pick up a heated car seat cover at the same time as a block of cheddar, make sure to make a pitstop in the beauty section for what, in our opinion, is the true gold mine of Aldi's diverse offerings.
Aldi’s beauty SpecialBuys are nothing short of extraordinary. These time-limited deals aren't just your average steals—they're standout beauty essentials that mimic the formulations of top-tier skincare and designer makeup. The kicker? Aldi's beauty SpecialBuys boast price tags that won't leave your bank account in shock. Remember when someone discovered the Lacura Caviar Cream, a supposed great dupe for a very expensive, iconic moisturiser? Well, customers flocked in their droves to try it and prove it lived up to the hype. It did, and now it can be hard to find a jar in store. But what can we expect in store now as we’re in the festive season? Well there’s plenty of present-appropriate purchases to be had…
Take, for instance, Aldi's ionic hairdryers—priced at less than £15, these powerhouses deliver salon-quality results without the eye-watering expense associated with a certain big-name brand that demands over £200. There’s also a trending LED masks under £50, providing beauty enthusiasts the chance to partake in the latest skincare craze without the usual hefty investment, as well as strikingly similar takes on luxurious creams, mascaras, primers and more – our favourites of which we’ve rounded up below. So head into your local store and find something for the beauty lover in your life (even if that's you).