Beyonce, just like Kim Kardashian did with her infamous belfie (that's butt selfie, for those not down with the lingo), has stripped off to show her post-pregnancy body.
And, in the process, inadvertently made the rest of us feel VERY awkward about eating that extra plate (FINE, IT WAS FIVE PLATES!) of cheese and crackers over Christmas.
Speaking candidly about her decision in a new video documentary, Queen Bey said: "I was 195 pounds when I gave birth. I lost 65 pounds.
"I worked crazily to get my body back. I wanted to show my body. I wanted to show that you can have a child and you can work hard and you can get your body back."
She added: "I know that there's so many women that feel the same thing after they give birth.
"You can have your child and you can still have fun and still be sexy and still have dreams and still live for yourself."
Beyonce went on to explain that we should all embrace our sexuality, saying: "I don't have any shame about being sexual. I'm not embarrassed about it, and I don't feel like I have to protect that side of me because I do believe that sexuality is a power we all have."
Do you agree with Beyonce's comments, or do you think she's putting too much pressure on new mums to lose their baby weight? Comment below and let us know your thoughts, stat!